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Thermal Transfer Labels
Thermal labels use heat to create an image. Thermal transfer uses a thermal ribbon where heat from the printhead releases the ribbon attaching it to the label surface. Direct thermal images are created when heat from the printhead causes components on the label surface to mix causing them to (usually) turn black.
Industrial Labels
The primary use of an industrial label is to identify equipment and provide visual or textual information regarding use or risks. They can be used to keep track of products across the supply chain where it is not aesthetics but moisture, temperature, or chemical resistance that takes priority.
Direct Thermal Labels
Direct thermal (DT) printing utilizes heat-sensitive paper that has ink embedded within the label material. When this paper comes into contact with the hot temperature of the print head, it changes color before rapidly cooling, leaving behind the desired text or image.
Customized Labels
Custom labels are simply another attribute within the product feed. These can be used in your shopping campaign, which allows you to identify, group, filter and structure products in order to apply your product listing ad strategies.